Jennifer Le launched her eponymous label, IAMJENNIFERLE in 2014. Headquartered in Toronto, Canada, shopped globally, the line has a distinctive vision and approach to its show-stopping, double-tap-worthy pieces. Her vision of high fashion for the around-the-way girl makes every moment something like your own music video. When it comes to her approach to business, she is similarly cementing the brand in its own lane. With an unrelenting commitment to direct to consumer shopping, her pieces cannot be found in any boutique or department store. Her collection is sold exclusively on her website, with a focus on limited-edition, exclusive drops, often by invitation-only.